When it comes to Competition, PreSales professionals are on the front lines. Marketing organizations will craft narratives, Sales people will pitch and position how they want to, but PreSales is the wildcard.
Since PreSales professionals are Customer Centric problem solvers, the opportunity to uniquely position the product or provide a perspective can be met with openness.
In this webinar, Konnor Martin (Sales), Delia Parman (SC), and Howard Glynn (SA) will join James Kaikis to give their perspectives on how to strategically use PreSales when it comes to competition. Different roles, and different opinions!