Today’s business-to-business (B2B) buyers have become evaluation-first buyers and traditional sales-led motions are dying.
As such, PreSales is well-positioned to build on our reputations as valued advisors to our buyers. How are you adjusting your team structure and activities to adapt to the new expectations of your buyers?
Join our host, Aditya Dohroo, as he discusses ways that we can better support sales motions in this changing environment.