The Dawn of the Demo Engineer (What It Is & Why You Should Care) : Real Talk

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​There will be a new executive role at your company soon: the demo engineering leader. ​Over the next three years, you’ll see the job title explode on LinkedIn, you’ll continue to see millions of VC dollars being dumped into the sales engineering tech stack, you’ll see boot camps and best practices docs pop up, and you’ll see the creation of an entirely new role – the Demo Engineer. Rumor has it that Todd Janzen coined the term over 15 years ago.​Join our panel of PreSales experts to learn about what a Demo Engineer actually does, who needs them, and how to create (or transition into!) the role at your own organization.

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